Ronaldo Mouchawar

Born in Aleppo, Syria, in 1966, Ronaldo Mouchawar has become a pivotal figure in Middle Eastern e-commerce. After earning degrees in Electrical and Computer Engineering and Digital Communications from Northeastern University, he co-founded Souq.com in 2005. His vision transformed the platform into the Arab world’s largest online retailer, culminating in its acquisition by Amazon in 2017. Currently, he serves as Vice President of Amazon MENA, continuing to influence the region’s digital commerce landscape.

Ronaldo Mouchawar is a Syrian entrepreneur renowned for co-founding Souq.com, the largest e-commerce platform in the Arab world. Under his leadership, Souq.com became the region’s first unicorn and was later acquired by Amazon, where he now serves as Vice President for the Middle East and North Africa.

Ronaldo’s early life in Aleppo was influenced by his father’s work as a merchant, sparking his interest in commerce. He pursued higher education in the United States, obtaining a bachelor’s degree in Electrical and Computer Engineering and a master’s in Digital Communications from Northeastern University. These academic achievements laid a solid foundation for his future entrepreneurial ventures.

Ronaldo Mouchawar maintains a private personal life, with limited information available about his family or relationships. His public focus remains predominantly on his professional endeavors and contributions to the tech industry.

Ronaldo’s innovative approach to e-commerce has significantly influenced the digital landscape in the Middle East. His ability to adapt global concepts to regional markets, such as the introduction of “White Friday,” demonstrates his deep understanding of cultural nuances and consumer behavior in the Arab world.

Ronaldo Mouchawar’s journey from Aleppo to becoming a leading figure in global e-commerce is truly inspiring. His story exemplifies how cultural insight, combined with technological expertise, can lead to groundbreaking success in the digital age.