Charikaty Secures $150K on TV, Boosts Morocco’s Digital Business Setup

Mohammed Fathy

Last updated 19-02-2026

3 min

Charikaty raised MAD 1,5 million after pitching on “Qui Veut Investir Dans Mon Projet?”.

Backers include Ilan Benhaim and Karim Amor, citing a “sizeable market opportunity”.

The startup digitises company formation, cutting paperwork and easing compliance burdens.

Over 90,000 firms launch yearly as “Maroc Digital 2030” drives transformation.

Funds will upgrade technology, expand nationally, and target the Moroccan diaspora.

Moroccan regtech startup Charikaty has landed MAD 1.5 million (around $150,000) in fresh backing after appearing on Season 3 of “Qui Veut Investir Dans Mon Projet?”, the popular startup investment show aired on national channel 2M. For many founders, pitching on television can feel like a bit of a gamble. For Charikaty, it seems to have paid off rather nicely.

The investment came from Ilan Benhaim, co-founder of Veepee and chairman of Endeavor Morocco, alongside Karim Amor, president of MeM by CGEM and founder of Epineon.ai. Their backing followed a pitch that showcased the startup’s growth so far and what it sees as a sizeable market opportunity in Morocco’s evolving business landscape.

Founded by Amr Mouaqit, the company’s CEO, and Driss Sijelmassi, its COO, Charikaty focuses on fully digital company formation services. In simple terms, it helps entrepreneurs set up and manage their businesses without drowning in paperwork. The platform handles legal structuring, documentation, government registration, amendments, dissolution procedures, trademark filings and ongoing compliance. Anyone who has tried to navigate administrative processes in the region will know it can be a bit of a faff, so digitising these steps feels spot on.

Morocco registers more than 90,000 new companies each year, a figure that underlines the scale of opportunity. At the same time, the government is pushing forward with its “Maroc Digital 2030” strategy, aimed at accelerating digital transformation across sectors. Charikaty positions itself as part of that infrastructure layer, helping to modernise how businesses are formed and managed, rather than simply adding another tool to the pile.

I’ve seen first-hand, through conversations in the Arageek community, how founders can lose weeks just sorting out registration and compliance. It can take the wind out of your sails before you even start trading. So while regtech may not sound glamorous, I reckon it is one of those behind-the-scenes enablers that quietly make the ecosystem stronger.

The new funds are expected to go towards upgrading the company’s technology platform, expanding its reach across Morocco, and widening its services to cater not only to local entrepreneurs and SMEs but also to Moroccans living abroad who want to set up shop back home. That diaspora angle is interesting, especially as cross-border entrepreneurship becomes more common, you know?

On the flip side, competition in digital services is heating up, and execution will be everything. Still, securing national television exposure and attracting investors with such strong profiles gives Charikaty more than just capital; it brings visibility and credibility. And believe it or not, sometimes that is worth just as much as the cheque itself.

For Morocco’s startup scene, the deal is another small but meaningfull signal that regtech and digital infrastructure are gaining attention. Not flashy, maybe. But quite essential.

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