Flex League Scores Six-Figure Seed to Revolutionise Saudi Sports Scene

Malaz Madani

Last updated 29-07-2025

3 min

Flex League, a Saudi startup, helps organise tennis and padel tournaments nationwide.

They secured a six-figure seed investment from the PAD-L Group and Tennis & Professionalism Sports Academy.

Funds will enhance their court booking system and expand to more sports and cities.

Dr Ibrahim Aqeel founded Flex League to streamline tournament logistics and scheduling with tech solutions.

The timing is ideal, with padel and tennis booming in Saudi Arabia.

It’s always a bit of a thrill to see Saudi startups making waves, and this time it’s Flex League that’s caught everyone’s attention. The platform – for those who haven’t come across it – helps run tennis and padel tournaments across Saudi Arabia. They’ve just wrapped up a six-figure seed investment round in US dollars, drawing in support from the PAD-L Group and Tennis & Professionalism Sports Academy. For the uninitiated, that’s a vote of confidence from two major names in the racquet sports scene.

Now, the new funds aren’t just going to sit around gathering dust. Flex League plans to pour this money into developing a sharper, more seamless court booking system. They’re also keen on snapping up fresh talent and broadening their activities to cover more sports and cities. I reckon that’s spot on, especially with sport participation booming in the Kingdom these days.

Dr Ibrahim Aqeel, the founder, set up Flex League with a focus on tech solutions for managing sporting tournaments. Their services already include tournament logistics, scheduling, and – soon, by the look of it – an integrated booking platform that should make life a tad easier for players and organisers alike. Speaking from a bit of Arageek experience, every step towards taking the faff out of sports booking is a win for local entrepreneurs.

Let’s not forget, Flex League’s got a subscription-based model, plus variable revenue from platform usage, which feels like a sensible approach for building long-term sustainability in this sector. But on the flip side, it’s not all smooth sailing. Integrating new features while scaling up can be a bit of a headache, especially if the tech isn’t spot-on from the get-go.

Still, with padel fever gripping Saudi (over a million players, if the numbers are to be believed, and more than 200,000 tennis enthusiasts), the timing seems ideal. The Kingdom now boasts upwards of 900 courts across 320 racquet clubs – impressive stats by any yardstick. These figures come from official sources, and if you’ve seen the crowds at some of the more popular venues, you’d know it’s definately not just a passing fad.

Helping ambitious founders tap into this groundswell of interest is exactly the sort of thing we love seeing at Arageek. Who knows? Maybe the next big racket sports innovation is just around the corner – or, as some might say, right under our noses if we care to look.

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