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Raseedi’s Game-Changing Acquisition Brings Instant Nano Loans to Egypt’s Underbanked Millions

Omar Wael
Omar Wael

2 min

Empowering the Unbanked: Raseedi is now helping everyday Egyptians get quick cash loans without the usual banking hassles.

Seamless Digital Experience: Forget long queues and piles of paperwork—users can apply for loans online and get funds in minutes.

Smart Credit Scoring: With a unique algorithm developed over years, Raseedi looks at how users behave, not just their credit history.

Boosting Small Businesses: The loans are a lifeline for solo entrepreneurs and tiny businesses looking to grow.

Looking Beyond Borders: Raseedi has big plans to spread its innovative services across Africa and Asia.

You know that feeling when something big is about to happen? That's the buzz in Egypt right now, as Raseedi, a homegrown fintech champion, has scooped up Kashat and Pharos Microfinance S.A.E. This isn't just news—it's a potential game-changer for millions of Egyptians who've been sidelined by the traditional banking system.

For years, getting a loan in Egypt has been a bit like climbing a mountain with a backpack full of rocks. Endless paperwork, strict credit checks, and long waiting times have made it nearly impossible for the average person to access much-needed funds. But Raseedi is flipping the script.

Imagine needing extra cash to kickstart your small business or cover an unexpected expense, and being able to apply for a loan from your phone, without stepping foot in a bank. Within minutes, you have up to 3,000 EGP at your fingertips. Sounds like a dream, right? Well, that's now a reality thanks to Raseedi's fully digital eKYC process.

What's really cool is how Raseedi decides who gets a loan. They've cooked up a smart credit scoring system that looks beyond the black-and-white of traditional credit histories. Over the past five years, they've fine-tuned an algorithm that considers how users actually behave—their phone usage, payment habits, and more. It's a more human way of assessing creditworthiness, and it means that people who've been stuck outside the financial system can finally get a foot in the door.

Small business owners and solo entrepreneurs, in particular, stand to benefit hugely from this. Running a tiny business is tough at the best of times, and cash flow can make or break you. With these nano loans, Raseedi is throwing a lifeline to those hustling to make their dreams a reality.

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But Raseedi isn't stopping at Egypt's borders. They've got their eyes set on expanding across Africa and Asia, bringing their innovative digital financial solutions to markets that are crying out for better access to financial services. It's ambitious, sure, but if anyone can pull it off, it's this team.

At the end of the day, this acquisition is more than just a business move—it's about making finance more inclusive and accessible. It's about time, too. For too long, too many people have been left out of the loop, and it's refreshing to see a company step up and make real change happen. Here's hoping that Raseedi's bold move inspires others to follow suit.

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