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Sampo’s Big Leap: Omani AI Startup Secures $750,000 to Accelerate GCC Expansion

Omar Wael
Omar Wael

2 min

Leading Investors: Waad Investment and OmanTel Innovation Labs spearheaded the funding round.

Additional Backing: Hexgn and enthusiastic Saudi angel investors joined the venture.

Expansion Plans: Sampo aims to leverage the funds to grow its customer base across the GCC region.

Innovative Solutions: The company offers cutting-edge AI-driven dynamic pricing tools for e-commerce platforms.

Strategic Partnership: Sampo teamed up with Saudi-based T2 Company during GITEX Global 2024, marking a significant step toward regional collaboration.

In what feels like a major milestone for Oman's tech scene, AI startup Sampo has successfully raised a whopping $750,000 in a pre-seed funding round. This fresh injection of capital isn't just a financial boost—it's a strong nod to the innovative spirit driving the region's burgeoning tech industry.

Leading the funding charge were Waad Investment and OmanTel Innovation Labs, both of whom clearly see the immense potential in what Sampo brings to the table. They weren't alone; the round also attracted investment from Hexgn and a group of passionate Saudi angel investors who share in the excitement about AI's role in transforming e-commerce.

Founded in July 2024 by the energetic entrepreneurs Khalifa Manaa and Saif Al Essai, Sampo has quickly emerged as a pioneer in AI-powered dynamic pricing solutions. Their technology doesn't just number-crunch; it intuitively analyzes market demand, supply fluctuations, and real-time conditions. The goal? To help online retailers not just maximize profits but also offer fair pricing that resonates with customers.

Chatting with Khalifa and Saif, it's clear they're driven by more than just business success—they're passionate about making a tangible impact on the e-commerce landscape. "We believe in empowering retailers with tools that were once only accessible to the big players," Khalifa shared enthusiastically. "It's about leveling the playing field."

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The newly raised funds are set to propel Sampo into new markets within the GCC, particularly Saudi Arabia and the United Arab Emirates. This expansion is more than just geographical; it's about forging new relationships and understanding the unique needs of retailers across the region. As someone who's watched the GCC's digital transformation with keen interest, I find Sampo's customer-centric approach refreshing.

Adding to the buzz, Sampo announced a strategic partnership with Saudi-based T2 Company at the GITEX Global 2024 event. This collaboration aims to supercharge e-commerce businesses throughout the Middle East and North Africa. By blending Sampo's AI-driven pricing prowess with T2's innovative digital solutions, they're set to offer online retailers an unparalleled suite of tools designed to boost efficiency and deepen customer engagement.

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