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Spotify and EA SPORTS Team Up To Pilot a New Kind of Audio Experience in Saudi Arabia

Mariam Mwanes
Mariam Mwanes

4 min

Spotify Premium is now embedded in EA SPORTS FC 25, so players can stream their own music during matches.

A slim banner links EA and Spotify accounts in one click, making music a core layer alongside tactics and competition.

The pilot is limited to Premium users in Saudi Arabia and Australia on PS5 and Xbox Series X|S.

Aligns with Saudi Vision 2030: 67 % of residents game regularly, and the local industry could reach $13 billion by 2030.

Players gain access to 100 million songs and 7 million podcasts, with curated match-day playlists and talk shows.

Activation occurs via an in-game pop-up; FC 25 remains cross-platform, with the pitch doubling as a built-in DJ booth.

On a night when the growl of game-studio speakers slipped beneath apartment doors and rattled remote-control caddies, Spotify and EA SPORTS quietly dropped news that could reshape how we experience virtual football. In theory the concept is simple—fold a full-fat Spotify Premium account straight into EA SPORTS FC™ 25—but in practice it feels like someone spliced a jukebox into the stadium floodlights. Suddenly every last-minute volley, every panicked back-pass, can explode to the rhythm of whatever track you love, not the canned crowd roar most of us have learned to tune out.

When the slim banner appears across the top of the main menu, it invites players to link their EA and Spotify accounts with a single click; once connected, the match-prep routine is transformed. Music then stands beside tactics and competition as the game’s third unshakable pillar: players can cue a high-tempo playlist while fine-tuning their Ultimate Team midfield, and swap to moody synthwave as stoppage time begins to stretch nerves thin.

Of course, this is more than a flashy overlay. It slots neatly into Saudi Arabia’s bigger play to turn itself into a global hub for gaming and esports. Official figures say 67 percent of the Kingdom’s population—roughly 23.5 million people—game regularly, and Vision 2030 pegs the home-grown industry’s potential at US $13 billion before the decade flips. In that context, layering music onto the pitch feels obvious: it sharpens focus, spikes adrenaline, and personalizes victory so deeply you can still hum the chorus hours after lights-out.

And if you’re a podcast die-hard rather than a beat freak? No problem. The integration unlocks a curated trove of talk shows, plus daily editor picks designed to match match-day moods—from brass-and-drums anthems to chill urban grooves. I’ve already used the pause menu to swap in my club’s fan podcast mid-career-mode slog; the episode title floated onto the score-bug like it belonged there all along.

For now the rollout is a pilot, limited to Premium subscribers in Saudi Arabia and Australia on PlayStation 5 and Xbox Series X|S. Earlier this year the two companies planted the seed by publishing an official FC playlist, still live on Spotify for anyone craving a nostalgia hit before kickoff.


Activating the new feature is blissfully friction-free:

log into Spotify through an in-game pop-up, set it as your commentary alternative, and you’re done. A few tracks remain greyed out—licensing gremlins are eternal—but the library is expanding, and you can always duck into the standalone app for full-length listens.

From Spotify’s angle the deal is about “connecting artists with their audiences,” which makes sense when you scan the numbers: 100 million songs, nearly 7 million podcasts, about 350 thousand audiobooks, and 678 million monthly active users (268 million paying) across 180+ markets. That’s a concert-hall-sized stage for musicians—except this crowd is already hyped on competition.

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Meanwhile, EA SPORTS FC™ 25 chugs on across PS5, Xbox Series X|S, PS4, Xbox One, Nintendo Switch™, and EA Play. Saudi gamers no longer need to break immersion by grabbing a phone to change tracks; the pitch itself moonlights as a DJ booth, happy to spin everything from classic rock to Latin hip-hop. Sure, fans will keep bickering over the perfect 4-3-3 or whether high-press is still meta, but at least we’re all tapping the same rhythm while we argue.

Ultimately, this fusion isn’t just another patch note. It’s a subtle promise: that the soundtrack of your season can be as personal—and as unforgettable—as that 92nd-minute wonder-goal you’ll replay until the controller batteries die. And if you ask me, that’s exactly the kind of marriage between tech and emotion that keeps the beautiful game, well, beautiful.

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