DHL and Landmark Group Join Forces to Boost Supply Chain Sustainability

Editorial Team

Last updated 24-11-2025

3 min

DHL Express and Landmark Group partner to cut carbon emissions from international air freight.

Landmark joins DHL’s GoGreen Plus programme, shifting to Sustainable Aviation Fuel.

This move aligns with the UAE’s Net Zero 2050 strategy for climate leadership.

DHL claims the fuel switch can cut lifecycle emissions by up to 80%.

The agreement includes third-party emissions verification for transparency and credibility.

DHL Express has teamed up with Landmark Group in a move that gives the regional supply chain a serious sustainability nudge. The two companies have struck a new agreement focused on cutting carbon emissions from international air freight, with Landmark joining DHL’s GoGreen Plus programme — a service built around Sustainable Aviation Fuel rather than the usual carbon‑offset band‑aids.

Landmark, for anyone new to the retail scene here, runs more than 2,200 stores across 21 countries and employs upwards of 50,000 people. That’s a lot of stock flying around the world, so their decision to shift part of that movement to SAF is no small gesture. I reckon it’s one of those “spot on” examples of a heavyweight regional business trying to walk the sustainability talk. And believe it or not, DHL says the fuel switch can cut lifecycle emissions by up to 80% compared with traditional jet fuel.

The agreement was signed in Dubai by Mahmoud Haj Hussein, who heads DHL Express in the UAE, and Rajesh Garg, Landmark Group’s Group CFO and Chief Sustainability Officer. Both emphasised how the partnership fits into broader climate ambitions. Hussein highlighted DHL’s global €7 billion commitment to climate‑neutral logistics by 2030, while Garg pointed to their push to trim Scope 3 emissions — usually the trickiest category, as anyone in supply chain circles knows. He described SAF as a credible tool for that shift.

One detail that stood out to me is that DHL’s emission reductions through GoGreen Plus are independently verified by SGS. It might sound like a bit of a faff, but third‑party checks are exactly what give these claims some real weight. Otherwise, well… I mean, anyone can slap a “green” sticker on a shipment and call it a day.

All this also plays neatly into the UAE’s Net Zero 2050 strategy, which aims to position the country as a climate leader. From what I’ve seen working around startups at Arageek, many founders keep telling me that transparency in sustainability reporting is becoming a must‑have, not a nice‑to‑have. So partnerships like this don’t just clean up emissions; they also set expectations for the entire business ecosystem.

On the flip side, SAF remains pricey and scaling it will be a long road ahead — definately something the industry needs to confront sooner rather than later. Still, seeing big players move early gives smaller companies the confidence to follow suit, and that can make all the difference.

🚀 Got exciting news to share?

If you're a startup founder, VC, or PR agency with big updates—funding rounds, product launches 📢, or company milestones 🎉 — AraGeek English wants to hear from you!