BridgeWise Expands to Middle East with DIFC Licence and Emirates NBD Investment

Editorial Team

Last updated 17-04-2025

2 min

BridgeWise, an AI-driven investment platform, has expanded to the Middle East.

They secured an operating licence from the Dubai International Financial Centre.

Emirates NBD bank invested in their Series A funding, boosting their expansion.

BridgeWise's AI provides clear explanations to help users make better financial decisions.

Dubai's position as a financial innovation hub supports BridgeWise's ambitious growth plans.

Even if you're not much into finance, there's no ignoring the buzz that's currently surrounding BridgeWise. The AI-driven investment platform has officially landed in the Middle East, after securing its operating licence from the Dubai International Financial Centre (DIFC)—a major milestone for any fintech firm looking to go global.

Adding further momentum to their Middle Eastern adventure, the company recently bagged a substantial investment from Emirates NBD bank, as part of their Series A funding round. Notably, other international giants have also jumped in, including the Swiss and Brazilian stock exchanges. Clearly, confidence in the BridgeWise model is running high internationally.

If you're scratching your head at terms like "interpretable artificial intelligence," let me put it simply—it's AI that doesn't just give financial tips, but explains clearly why it does so. Instead of throwing numbers at you, BridgeWise's AI breaks things down, helping individual users and institutions make smarter money moves. Frankly, it sounds like just the kind of straightforward thinking most of us need when navigating markets these days.

Neeraj Makin, head of strategy, analytics, and venture capital at Emirates NBD, was quoted as saying the entry of BridgeWise into the region demonstrates the bank's determination to harness AI's potential—streamlining research and analysis to help users make better-informed financial decisions.

Expanding into Dubai is definitely a savvy move, given it's now a hub of financial innovation and harbours ambitions to be a leader in financial technology worldwide. So this move positions BridgeWise right in the heart of action, in one of the globe's most advanced financial ecoystems.

On a more casual note, I was chatting with my mate who follows startups like Arageek pretty closely; he reckons platforms like BridgeWise popping up in Dubai could really shake things up, combining world-class AI tech with the region's appetite for tech-oriented innovation. Guess we'll just have to wait and see how things unfold.

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