Fawry and FORSA Partner to Launch BNPL Services Across Egypt’s POS Network

3 min
Fawry partners with FORSA to offer Buy Now, Pay Later services across Egypt's POS network.
This collaboration aligns with Egypt's Vision 2030 for a digital and inclusive economy.
Merchants gain easy access to FORSA's BNPL without complications, enhancing customer experience.
Fawry aims to expand operations, offering secure and varied digital solutions through partnerships.
FORSA aims to reach more merchants, simplifying purchase experiences for consumers.
There’s a real buzz in Egypt these days when it comes to fintech shaking up the way we pay – and, believe it or not, two big names are joining forces to push things even further. Fawry, which has long been a household name for digital payments across the country, has announced it’s teaming up with FORSA, a subsidiary of Drive Finance, to roll out Buy Now, Pay Later (BNPL) services directly through Fawry’s extensive network of point-of-sale (POS) machines.
For anyone keeping tabs on fintech in the region (and, at Arageek, we certainly do), this sort of deal is spot on in terms of timing. Demand for flexible payment options has gone through the roof lately. And with Egypt’s Vision 2030 aiming to build a more digital, financially inclusive economy, it makes sense that such collaborations are popping up left, right and centre.
So what exactly does this mean on the ground? In plain English: the partnership should allow merchants to tap into FORSA’s BNPL offering with less fuss, right at the till. Not only should this make their lives easier, but shoppers who’re after a bit more breathing space when paying for purchases might just be chuffed to bits. It’s a win-win, especially for businesses hoping to widen their customer base and keep up with the ever-changing ways people want to shop.
According to Bassem Lotfy, the head of business development at Fawry, the company is “keen to expand operations by collaborating with many flexible financial entities like FORSA” – with the aim of giving both merchants and customers access to secure, varied digital solutions. From where I’m standing, it’s an approach that feels both pragmatic and ambitious. Lotfy adds that these kinds of partnerships “create added value” for everyone connected to the Fawry network, all with the goal of smoothing the end-user experience.
On the flip side, the commercial chief at FORSA, Gasser Darwish, reckons the tie-up will help them reach more merchants and consumers. “We recognise the necessity and importance of integrating financing services at the POS, and we are committed to continuing these efforts in the coming period to simplify the purchase experience for customers,” he said. In all honesty, I’m not a fan of overly slick PR speak – but in this case, the intent seems genuine, and if they pull it off, that’s good news for a lot of people.
Let’s not kid ourselves: making digital payment and BNPL seamless is still a bit of a faff in some places, especially if tech infrastructure isn’t quite up to scratch everywhere. But with Fawry’s vast reach, even a small improvement could mean a big shift for smaller merchants – those who often struggle to keep up with payment trends.
What strikes me, and probably anyone who’s rooted in the startup community, is just how much these stories inspire others to push boundaries. Back when Arageek first started covering fintech, a tie-up like this would have seemed a distant dream. Now? It’s business as usual – or nearly, anyway. Times are definately changing.
🚀 Got exciting news to share?
If you're a startup founder, VC, or PR agency with big updates—funding rounds, product launches 📢, or company milestones 🎉 — AraGeek English wants to hear from you!
✉️ Send Us Your Story 👇