GCG Enterprise Solutions Spotlights Low-Code AI at OutSystems Dubai Event

GCG Enterprise Solutions stepped into the spotlight this week as a Gold Sponsor at the OutSystems One Executive Day in Dubai, an event that gathered senior IT leaders to dig into how AI and low‑code tools are reshaping enterprise software. I’ve seen plenty of these industry meetups across the region, and while some can feel like a bit of a faff, this one genuinely seemed to zero in on the practical side of digital transformation rather than just the buzzwords.

One session that caught attention came from GCG Enterprise Solutions’ own Pre‑Sales Consultant, Ali Altarsha, who outlined how OutSystems’ low‑code platform supported the digital overhaul of a major public sector organisation in Abu Dhabi. From what was shared publicly, the project helped streamline technical document management and modernise standards‑related workflows—exactly the sort of behind‑the-scenes processes that are rarely glamorous but absolutely essential if an institution wants to be future‑ready. I reckon it’s these nitty‑gritty improvements that often make the biggest difference, even if they don’t grab headlines.

The company’s Head of Digital Transformation, Waleed al Awadi, spoke about the value of taking part in the event, noting that it offered a chance to exchange insights with other players shaping enterprise software development. He also highlighted the importance of building “robust, intelligent, and future‑proof” solutions to support the UAE’s digital‑first ambitions. And believe it or not, that phrasing mirrors what many founders across the MENA tell us at Arageek when they’re wrestling with scaling challenges—everyone’s chasing speed, security, and smarter systems, sometimes all at once.

On the flip side, partnerships can make or break these big tech pushes, and GCG’s long‑standing collaboration with global providers like OutSystems seems to be a cornerstone of its strategy. The company has come a long way since it was launched back in 1982 as a digital imaging and office services outfit. Now it runs operations across the UAE, Oman, and Saudi Arabia with a team of more than 200 specialists. Its promise of “Business made easy” might sound like classic corporate branding, but the longevity of its client base suggests they’re doing something spot on—despite the ocasional industry sceptic.

Thinking about the broader regional ecosystem, events like this tend to energise conversations around digital transformation, especially for startups looking for their first serious enterprise partnerships. I’ve seen founders walk into similar gatherings feeling overwhelmed and walk out chuffed to bits because they finally understood how a low‑code tool or AI workflow could help them scale without burning a hole in their budget, you know?

GCG’s participation doesn’t reinvent the wheel, but it does underline how traditional enterprise players in the Gulf are steadily pushing into deeper digital territory. And that, in its own quiet way, keeps nudging the ecosystem forward.

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