Nawy Unveils +Partners Platform to Transform Egypt’s Real Estate Brokerage Scene

Nawy has rolled out its new +Partners platform, revealing it during the company’s 2025 annual gathering, “Nawy Partners ’25 | The Future of Real Estate in Egypt.” The upgrade is being pitched as a way to give real estate brokers sturdier support through integrated tech, better financial tools, and sharper marketing capabilities. I’ve met plenty of brokers over the years through Arageek’s focus on the startup scene, and honestly, anything that cuts through the daily faff of admin tends to be welcomed with open arms.

According to the company’s statements, the platform is meant to smooth out day‑to‑day brokerage work, tidy up commission management, and generally help brokers keep pace with Egypt’s fast-shifting property market. Their network has now topped 6,500 companies, which is no small feat and shows how crowded—and competitive—the space has become. I reckon that kind of scale gives them a fair bit of leverage in shaping how the industry evolves.

Mustafa Beltagy, the co-founder and CEO, stressed that the new model was built around real, on-the-ground challenges facing brokers, rather than shiny tech for the sake of it. Spot on, if you ask me, because too many platforms forget who they’re actually meant to serve. That said, we’ll have to see how it plays out once the dust settles.

The conference also dug into market trends through two panel discussions. One session, with Nawy’s Abdelazim Osman and Ahmed Zaki from The Board Consulting, unpacked what 2025 might look like in terms of buying patterns and where demand could shift heading into 2026. On the flip side, the second panel featured Beltagy alongside Hazem Helal of Orascom Development, focusing on developer strategies, flexible payment options, and improving the broker–buyer matchmaking process. It’s the kind of detail people in the sector have been hungry for, especially with the current economic wobbles.

Another reveal was Nawy Now, a tool aimed at speeding up property transactions by offering incentives, flexible financing pathways, and a clearer experience for clients—believe it or not, transparency can still feel like a luxury in this market. One broker once told me over coffee that tracking commissions across multiple developers felt like juggling wet soap… so anything to streamline that is definately welcome.

Looking ahead, Nawy says it plans to expand regionally in 2026, roll out more PropTech solutions, and add services to help brokers work more efficiently and stay competitive. If they actually deliver on even half of that, it could give the brokerage scene a much‑needed boost.

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