Chatberry Secures SAR 1 Million to Transform WhatsApp Marketing Across MENA

In a thrilling development that's sending ripples through the tech corridors of the Middle East and North Africa, Chatberry, a budding star in the Software as a Service (SaaS) arena, has clinched a whopping SAR 1 million in pre-seed funding. The charge was led by none other than Iwan Ventures, the Riyadh-based venture builder that's been making waves with its sharp focus on fintech, artificial intelligence (AI), SaaS, and e-commerce.

Founded just this year by the passionate and forward-thinking Ali Karout, Chatberry isn't just another tech startup—it's a response to a palpable need in our increasingly digital world. With more than 90% of consumers turning to WhatsApp to connect with businesses, there's an urgent call for tools that make these interactions seamless and meaningful. Chatberry steps up to the plate by offering a platform that doesn't just automate marketing campaigns but also enriches them—handling customer inquiries with finesse and rolling out insightful engagement metrics. And the best part? It does all this while staying squarely within the lines set by the WhatsApp Business API, so businesses can rest easy knowing their accounts are safe from bans.

Reflecting on the journey so far, Ali Karout shared, "I've seen firsthand how SMEs and even big enterprises get tangled in the web of compliance and technicalities. It shouldn't be this hard! With Chatberry, we wanted to cut through the noise and provide a solution that turns every single conversation into a chance for growth—no coding wizardry required."

Echoing this sentiment, Lewa Abukhait, CEO of Iwan Ventures, couldn't hide her enthusiasm. "What Chatberry is doing hits right at the heart of a gap that's been begging to be filled in the MENA SaaS landscape," she remarked. "Their fusion of compliance and AI-driven efficiency is not just smart—it's necessary. They've already made impressive strides in sectors like e-commerce and retail, which are, let's be honest, the lifeblood of Saudi Arabia's Vision 2030. Their potential for growth is, in a word, enormous."

This isn't just a funding deal; it's a meeting of minds and missions. Iwan Ventures has always been about more than just investing money—they're about investing in ideas that align with a bigger picture. By backing Chatberry, they're doubling down on their commitment to fuel tech startups that don't just follow trends but set them, all while contributing to the ambitious and transformative goals of Saudi Arabia's Vision 2030.

And they're putting their money where their mouth is. Not too long ago, Iwan Ventures unveiled a SAR 50 million investment initiative aimed at turbocharging startups in AI, fintech, and e-commerce. It's moves like this that solidify their reputation as stalwarts in nurturing innovation across the region.

As for Chatberry, this funding is more than just a financial boost—it's a springboard into the future. The company has its sights set on expanding its footprint across the MENA region, all while continuously tweaking and enhancing its platform to keep pace with the ever-evolving needs of businesses navigating the digital age.