Morocco’s GITEX AFRICA 2025 to Ignite Africa’s Digital Revolution

Editorial Team

Last updated 11-04-2025

3 min

Marrakech will host GITEX AFRICA Morocco 2025, promoting digital innovation across the continent.

Over 1,450 exhibitors and 45,000 visitors from 130 nations are anticipated at the event.

The European Innovation Council and International Finance Corporation will facilitate investor-startup networking.

Global giants like Cisco and Salesforce will explore African digital potential for the first time.

GITEX aligns with Morocco's digital ambitions under King Mohammed VI's leadership.

Morocco is gearing up to become the heart of Africa's digital revolution once again, with Marrakech picked as the host city for the third edition of the hugely popular GITEX AFRICA Morocco. Scheduled from the 14th to the 16th of April 2025, the event is reflecting broader ambitions championed by His Majesty King Mohammed VI to position the country firmly on the continent's digital map.

This time, the event promises to be bigger and bolder, hosting over 1,450 exhibitors from new and returning countries. Upwards of 45,000 visitors from more than 130 nations are expected to flock to Marrakech, drawn by intriguing discussions around innovation, artificial intelligence and the phenomenal growth of Africa’s thriving startup scene.

Global influential organisations, like the European Innovation Council (EIC) and the International Finance Corporation (IFC), will play a vital role, aiding networking between visionary startups and major investors. Word on the street is that investment in Africa’s burgeoning startups has surged dramatically; we're talking about US$2 billion making a solid comeback to pre-pandemic levels. It'll be intriguing to see what new boundaries are pushed and groundbreaking solutions revealed at the event this time around.

Tech juggernauts including Cisco, Ericsson and Salesforce will be setting foot on the GITEX stage for the very first time. These companies will showcase cutting-edge breakthroughs and look for fresh parterships that explore Africa's incredible digital potential. Personally, I'd be quite fascinated to see if Salesforce finally dips its toes fully into the continent's growing CRM market—there's huge untapped opportunity there.

On Morocco's home turf, this event is a timely milestone signalling its seriousness in realising His Majesty King Mohammed VI's visionary goals. Morocco’s ambitious roadmap includes developing digital infrastructure, cultivating skilled talent and fostering a culture where digitalisation is embraced responsibly across the broader MENA region. It certainly seems like Morocco is on the cusp of taking a leading role regionally and beyond.

For those regularly tuned-in with Arageek, it’s clear just how vibrant the African innovation community has become. GITEX AFRICA Morocco 2025 looks set to be a defining moment, providing an essential platform to spark meaningful discussions about artificial intelligence’s place in shaping not just Africa's, but the world’s tech future.

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