MoneyHash Appoints New Leader to Boost Saudi Fintech Expansion

Editorial Team

Last updated 5-11-2025

3 min

MoneyHash appointed Abdullah Khayyat to lead its Saudi Arabian operations amid a maturing fintech sector.

Abdullah, with experience at Unifonic, ABB, and Bupa Arabia, will serve as General Manager.

The firm views Saudi Arabia as integral, underlining its regional strategy and Vision 2030 goals.

MoneyHash aims to enhance local partnerships and expand in enterprise, aligning with market regulations.

Abdullah's focus will be on advancing digital payment solutions to fuel business growth.

MoneyHash has tapped Abdullah Khayyat to head its Saudi Arabian operations — a move that seems spot on given how swiftly the Kingdom’s fintech sector is maturing. The company, which provides a payment orchestration platform across emerging markets, described the appointment as part of its wider strategy to cement its footprint in one of the region’s most dynamic digital economies.

From what’s been shared publicly, Abdullah joins MoneyHash as General Manager and Country Director, bringing more than a decade of experience in both public and private sectors. He’s held senior roles at Unifonic, ABB, Siemens, and Bupa Arabia — no small list. At Unifonic in particular, he helped drive growth in e-commerce and retail while building long-term partnerships across government and enterprise clients.

MoneyHash’s CEO, Nader Abdelrazek, was quoted saying that Saudi Arabia remains a cornerstone of the firm’s regional push. He pointed out that Abdullah’s track record and deep market insight will be crucial for helping clients scale with confidence. I reckon that’s true — when you look at how Saudi Arabia is sprinting towards a cashless economy under Vision 2030, having someone who knows the local terrain could make all the difference.

Abdullah himself sounded genuinely thrilled about the new role, saying he’s honoured to join a company focused on equipping businesses with digital payment tools that fuel growth and innovation. And honestly, it’s hard to argue with that enthusiasm. As someone who’s chatted with many entrepreneurs across the MENA space for Arageek, I’ve seen how payment headaches can be a bit of a faff for startups, especially when they’re scaling.

MoneyHash has been steadily expanding across the region, and Saudi Arabia is clearly a key pillar of that plan. The local fintech environment is buzzing — new regulations, open banking frameworks, fresh investment rounds. On the flip side, competition is heating up, so execution will matter more than big promises.

Still, with Abdullah steering operations, the company seems well-positioned to forge new partnerships and push deeper into enterprise and cross-border payments. The plan is to keep investing in local talent and align closely with regulators — an approach that’s, well… definately the smart play in a market evolving as fast as this one.

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