Qashio Sets Up European HQ in Dublin, Plans to Hire 100+ Staff

Editorial Team

Last updated 18-12-2025

3 min

Qashio has chosen Dublin as the headquarters for its European expansion.

This expansion includes plans to hire over 100 people in various key roles.

The move aims to strengthen the UAE’s global ties in finance and innovation.

Qashio is focusing on building strong partnerships, particularly in travel and e-commerce.

Despite rapid growth, the company maintains momentum, continuing its global expansion journey.

Qashio has taken another decisive step in its expansion push, choosing Dublin as the base for its new European headquarters. The UAE‑born spend‑management platform has been on quite a roll lately, and this move follows a string of office launches across Saudi Arabia, Jordan, Dubai and Abu Dhabi — all within the past year. I remember chatting with a group of founders at an Arageek meetup earlier this year, and many of them said Europe still felt “a bit of a faff” to navigate. So seeing a MENA startup plant a proper flag there feels, well… spot on.

The Dublin office is expected to become a busy hub. Qashio plans to hire more than 100 people across sales, marketing, product, engineering and finance. And with roughly 14,000 Irish citizens living in the UAE — plus bilateral trade between the two countries edging close to €8 billion — the choice of Ireland doesn’t exactly come out of the blue.

Armin Moradi, the company’s founder and CEO, framed the move as part of a broader push to tighten the UAE’s international ties in financial services, clean tech and innovation. He described Dublin as a launchpad for European operations, saying the company wants to build strong partnerships, attract global talent and develop products suited for businesses working across borders. I reckon the cross‑border angle is going to matter even more as corporate travel rebounds; Qashio itself cited forecasts showing the UAE’s business travel market growing around 10% annually and nearly doubling to $94 billion by 2030.

That said, expanding into Europe isn’t just about planting a fancy sign on a new building. Qashio says the move will help deepen its ecosystem of partners, especially in sectors like travel, hospitality and e‑commerce, where loyalty benefits can make or break user stickiness. And believe it or not, the company has already been laying the groundwork for this growth. Last October, it acquired Sanad Cash to help scale operations, and earlier in the year it closed a $19.8 million round to accelerate its entry into Saudi Arabia.

On the flip side, growing this quickly always comes with a bit of pressure — I’m not a fan of rapid scaling if the foundations aren’t rock solid — but Qashio seems fairly determined to keep momentum. If the past year is any indication, they’re unlikely to slow down any time soon, even if the pace feels a tad breathless for some aspiring founders following their journey. And yes, I definately imagine this won’t be the last city they add to their map.

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